Shameena is an independent Marketing Consultant, trainer, and life coach with over eighteen years of experience in marketing and brand building across local and multinational organizations such as Reckitt Benckiser (Pvt.) Ltd and Unilever Sri Lanka Limited. Her experience includes brand management, marketing and trade marketing, and overall business management in home care, personal care, beauty, health and hygiene as well as nutraceuticals.
As a Marketing Manager and Business Head, Shameena has successfully implemented focused brand 360 degree campaigns, developed brand strategy, and increased profitability for the businesses that she has managed.
In her role as the Regional Mentor for Pickabook Colombo, she mentors readers and leaders of the respective clubs, to inspire, coach, and support members to grow through positive change. She is also a Launch Director Consultant of BNI, whose responsibility is to launch new chapters and inspire the recruitment of new members to the community. In communities launched with her support, members have built strong relationships and maintained high engagement with each other.
Shameena holds an MBA from PIM, University of Sri Jayawardenepura, is a Graduate Certified Management Accountant, Member of the Chartered Institute of Marketing, and the recipient of the prestigious recognition as a Sri Lankan prize winner for Marketing Communications. Her vision is to help create a support system for the development of positive mental health and empower individuals to harness their skills and potential.